Laura won a £100 gift card to spend on the River Island Plus collection and I was lucky enough to help her spend it in their fabulous Style Studio based in their Birmingham Bullring store. If you haven’t been to a River Island Style Studio then YOU NEED TO GO!
The River Island Style Studio is a real hidden gem. Before I ran this competition I honestly knew nothing about it but I’m so glad I’ve now had the chance to experience it. The Style Studio is River Islands’ styling service where their customers can book an appointment with a stylist and take some time to try on outfits in a really welcoming space. There is no obligation to purchase anything and there is no pressure put on their staff to push a sale, just great service and a much more bearable shopping experience.
Jess was the stylist on hand to help us for our time in the studio and she was just perfect. From offering advice on how to wear certain items, assisting with getting other sizes and pieces from the rails on the store floor, to topping our glasses up with Prosecco, Jess was our little fashion fairy godmother.
Laura & Jess
Me and the lovely Jess
I’m wearing ‘Camouflage Print Shacket’ & ‘Leather Look Wrap Skirt’ (both River Island Plus)
The morning went so quickly but it was so much fun working with Laura. Getting her to try on styles that she had instantly fallen in love with on the rails and also encouraging her to step out of her comfort zone and try on pieces and looks that she would usually shy away from. From pretty floral dresses to bardot tops and jeans, Laura really looked amazing in it all and made quite a few cheeky purchases. Such a lovely girly morning, drinking Prosecco, gossiping and getting the chance to experience something us plus size girls don’t often get, the chance to try things on in a positive, welcoming atmosphere.
Laura wears ‘Navy Lace Midi Dress‘
As the Birmingham Bullring store is one of the lucky ones to stock their Plus collection AND have a Style Studio the store is even more valuable to plus size customers so it’s a real delight to see a brand welcoming plus size ladies into their stores. If you get the opportunity, make sure you book an appointment and pay the store (and if you’re lucky, Jess) a visit.
Laura wears ‘Black Tux Shirt Dress (similar)‘
(This dress looked so good on Laura that I had to buy it too!)
River island are soon to be expanding the size range of their plus size collection to a UK size 28 and will soon also be offering wide fit shoes, all this and the range only launched in March! The effort that the brand are really putting in to enhance the options out there for plus size shoppers is obvious and I honestly cannot wait to see the range progress even further.
Thank you again to everyone who entered my competition, a huge thank you to Jess for being our fabulous assistant on the day (check out her Facebook page ‘My Secret Boutique‘) and lastly, to Laura for being such a great sport!